With a new year comes new opportunities. As your staffing agency continues to grow into 2019, you may be wondering what the road ahead has in store for you. If you’re just thinking about jumping into this industry, you might be wondering if now is really the best time.
Here are a few predictions for what you can expect from the staffing industry over the next 12 months. Suffice it to say the outlook is bright.
The Staffing Industry Will Keep Growing
All signs point to the staffing industry continuing to pick up steam. Research for 2018 suggested the industry was experiencing growth over 2017, and it looks like the trend will continue holding for the year ahead.
All estimates have suggested the total US staffing market will top $150 billion, and growth had already picked up by October 2018. Demand and the expanding gig economy appear to be major drivers behind the expansion.
Unemployment Remains Low
One of the things driving demand is the historic low unemployment rates Canada and other countries have been experiencing. Employers are having a harder time finding the talented workers they need, and they’re turning to staffing industry experts to help them find the right people.
This is both good and bad for the industry. On the one hand, it represents an increasing number of clients. On the other hand, the tight labour market could mean recruiters struggle to fill jobs just as much as employers themselves. Competition is definitely heating up, which means you need to be on your toes to stay in the race.
One potential change is expected. Unemployment statistics do not capture those who are not actively seeking work, so there’s a high possibility that the inactive unemployed will re-enter the labour market. This would increase the number of job seekers, making recruiting at least a little easier.
A New Focus on Experiences
Another trend in the staffing industry right now is an increasing focus on both the client and candidate experience. Staffing agency owners like you are considering what they can do to retain their clients and attract more candidates. One of the answers has been to improve their experience.
What does this mean? You’re providing more support and customization. In many cases, it means offering something your competitors can’t or won’t. You must differentiate yourself in the market and ensure people enjoy working with you, so they come back again and again.
Look for staffing agencies to become increasingly experience-oriented in 2019.
If your staffing agency isn’t already optimized for mobile, it’s time to get on board with this trend. Most job seekers today are using their smartphones and other mobile devices when they look for work.
In fact, mobile use has already surpassed the use of desktops and laptops in most countries, and mobile just keeps growing. If you want to be sure you’re reaching the right people, mobile is a must.
Another change you can see in the staffing industry is the increasing concern about technology. Many industry professionals believe technology sets them apart from their competition, and they often agree that not using the latest, most up-to-date solutions harm their business.
Technology investments have been increasing in the last few years, and the trend is going to hold for 2019. You should expect to see the technological gap growing between staffing firms. Those who invest will gain a competitive advantage over those who don’t upgrade their systems. It would be wise to put the time and money into the technological side of your business if you haven’t already.
What’s the easiest way to stay on top of these trends? Working with a back office provider can ensure you’re one step ahead of the game.